top of page
SAINT GRAAL
SS21 Campaign
Client
Saint Graal
Category
Fashion Label
By exploring the extremities offered by ontological elements and the raw physicality of humanity, the grotesque notion is translated into the designs through play on material, cuts and stitching.
Campaign Video
Drawing inspiration from theatre staging and cinematography from David Lynch, the campaign video was launched in two parts; Act I: La Mort (Death) and Act II: La Renaissance (Rebirth) as a metaphorical nod to the process of leather tanneries and Saint Graal's collection.
Act I: La Mort
Act II: La Renaissance
bottom of page